Welcome to THE simplified Brand Strategy Breakdown Course
Hello There! I am Maria Platusic, owner and creative director behind PLATUSIC DESIGN CREATIVE STUDIO. I am an award winning branding designer, brand strategist, and Wordpress magic maker. I have been at this game for over 20 years. First working at corporate agencies helping fortune 500 businesses to now helping small business owners and high achieving entrepreneurs scale and grow their brands and businesses. Via brand strategy and branding design to effectively achieve their big picture goals.
I’m super excited to launch this course! It’s been many years coming, 20 plus years in strategy and design to back it up.
I’ve always wanted to offer something that can work for small business owners no matter where they are at in business to help them solidify there brand strategy and overall brand. After working with larger corporations, helping them create strategic campaigns that brought in 100’s of thousands in sales, I knew I wanted to provide that same caliber of expertise to entrepreneurs and small business owners.
The Brand Strategy Breakdown Course
What every business owner needs to succeed.
Gain the proper brand foundation, focus, and clarity through this simplified brand strategy course.
This course has already been tested and proven to work for the long term. I use these exact steps and processes when developing brand strategies for my 1-1 Branding Clients.
It's my unique approach and deeper diving questions that provide my clients with the foundational tools they need, to scale and grow their businesses.
What Students are saying!
Gillian Hill - Gill Hill Writing Services
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This is a fantastic course that balances a basic understanding of the elements of brand strategy paired with the deep dive you need to create one for your own brand. My favorite part was the worksheets, which I used to clarify my brand strategy as I listened to each video.
I'm thrilled with the end results it provided. I now have a solidified brand strategy for my business!
Syeda Neary - Divorce Coach
Maria is AMAZING. She is professional, very strategic, creative, and super fun to work with. She helped me with my entire rebrand for my business with the goal of creating a movement in the divorce healing space. She created my custom logo that has sentimental meaning to me, created my brand board, created all of social media graphics, and helped me create my brand launch event. I fall in love with my rebrand more and more every day. If you're thinking of hiring her, DO it! She is wonderful to work with and I can't wait to work with her again for my future design projects.
Deb Lauren - Mindset Coach
I absolutely loved working with Maria. Her process is detailed, strategic and professional and moved me through the re-branding process in a hugely supportive way. Navigating new ideas and goals can be challenging but she knew how to hold space for my nerves and, ultimately, held me accountable to my own evolution as business owner. Maria saw my brand 5 years in the future and once I caught up, I couldn't thank her enough for taking me there. My brand elements are timeless, clean and professional. Thank you, again!
Here's a SNEAK PEAK inside the Curriculum
- 2 - Define your Core Brand Values (5:05)
- 3 - Establish your Mission & Vision Statements (4:34)
- 4 - Setting your Future Goals - Where you aspire to be (7:28)
- 5 - Discover Your Target Audience (4:05)
- 6 - Refine your Brand Messaging + Positioning + Competition (13:48)
- 7 - Claim Expert Status - Owning your Expertise (9:04)
What an effective BRAND STRATEGY
will grant you...
👉 Define your Core Brand Values
👉 Establish your Mission & Vision Statements
👉 Set your Future Goals - Where do you aspire to be
👉 Discover Your Target Audience
👉 Refine your main Brand Messaging + Positioning
👉 Learn where you stand amongst your competition
👉 Lastly, claim Expert Status - Owing your expertise and remaining confident in the eyes of your audience
ALL OF THESE PIECES are essential in building a proper Brand Foundation.
You now will be able to gain CLARITY and FOCUS on everything moving forward for your business. From social media posts, to email campaigns, to all content creation, plus sales calls too. Better confidence and clarity = better sales calls which in turn = more sales and closing. $$$
All will fall into place cohesively.
Course FAQ's
How long will the course take?
All the videos combined take less than 1 hour( roughly 48 mins) to view.
Each module video is bite-sized on purpose so you can consume it easily, avoiding overwhelm.
To complete the worksheets I’d estimate roughly 20-40 mins each to complete. In a span of 1-3 weeks, you can gradually complete the entire course.
What is included in this course?
There are 7 full modules, with accompanying worksheets so you can effectively develop your very own brand strategy for your business.
Here are the listed modules and worksheets
- Start with the brand Strategy Basics
- Define your Core Brand Values ( PDF fillable worksheets)
- Establish your Mission & Vision Statements ( PDF fillable worksheets)
- Set your Future Goals - Where do you aspire to be ( PDF fillable worksheets)
- Discover Your Target Audience, Ideal Client Avatar ( PDF fillable worksheets)
- Refine your main Brand Messaging + Positioning + determine where you stand amongst your competition ( PDF fillable worksheets)
- Lastly, you will claim Expert Status - Owing your expertise and remaining confident in the eyes of your audience ( PDF fillable worksheets)
How much work is required to complete the course?
You will need to be present and listen to the videos. All the videos combined take less than 1 hour( roughly 48 mins) to view. To complete the worksheets I’d estimate roughly 20-40 mins each to complete. In a span of 1-3 weeks, you can gradually complete the entire course.
You are required to reflect and answer the questions provided in each of the modules’ worksheets. I challenge you to always dive deeper when it comes to developing your overall brand strategy. Don’t just provide quick, 1 sentence answers, but be more in-depth.
To get the most out of this course you will have to get really specific with your answers. The more details you provide in each module the better picture you can paint for the future of your business.
How long will I have access to the course?
This course is currently set to lifetime access.
What is your return policy?
Due to the digital nature of this product and the intellectual property included, it cannot be returned. However, I stand by the quality and value of my course and if you are unsatisfied for any reason, let me know at [email protected]
How is this Brand Strategy Breakdown Course different? Why should I buy now?
Brand strategy is the who, what, why and how of your business. This is the foundational piece that most business owners skip over, or quickly complete.
This course is different because I am giving you only what you require and need to run a successful small business. I know there are similar courses out there. Those courses go really deep into the multi-facets of brand strategy and they can leave even experienced pros like me to feel overwhelmed. That’s what I wanted to avoid with my course.
I wanted to make the content easy to consume and easy to process. I wanted to share the simplified and proven methods that I have been using for the past 2 decades. I use these approaches with my very own branding clients which continue to showcase business success. You will leave this course with actual tangible items that you can implement right away in your business and brand.
If you wait, you will still need brand strategy guidance 6 months from now, so think about what waiting will be costing you in the long run. Time and Money. It just makes sense to take action right away to propel your efforts even further.
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